Are you a nonprofit marketer? Then you’re probably juggling a wide range of tasks, trying to cover everything from social media and email campaigns to editing your website, crafting value propositions and developing a marketing strategy. On top of this, you want to keep abreast of the latest trends in the field. However, when you’re … Continue reading
Filed under Blogging …
3 Best Practices to Rock Your Blog (via frogloop)
Most nonprofits have a blog and even though they’re common, they’re not always as simple to navigate as they seem. A lot of nonprofits reach out to me asking how they can improve their blogs, they ask about best practices, and they ask about constituent engagement. So, you think you can blog? Before we get … Continue reading
8 ways to make social media matter (via socialbrite)
Post by Nancy Schwartz Nonprofit Marketing Problem Solver & Coach at Getting Attention.org Pressure. You feel it. I feel it. Every nonprofit communicator and fundraiser out there feels it. Social media pressure, that is. Whether the source of this anxiety (Am I keeping up? Do I have a billion Facebook likes or Twitter followers? Is my … Continue reading
How Much Time Mobile and Social Media Require (via nonprofit tech for good)
The amount of time that a nonprofit can invest in mobile and social media depends on capacity. Small nonprofits that are not in a position to hire a part- or full-time social media manager should limit themselves to one or two social networks and place the highest priority on their website, email communications, and online … Continue reading
14 Inbound Marketing Myths Non-Profits Should Stop Believing (via hubspot)
1) “Our organization isn’t ready for inbound marketing.” If your organization has a website, is on social media, and has ever sent an email, you’re ready for inbound marketing. It’s all about getting into the mind set that you CAN do it, and with the help of your fellow staff members and volunteers, inbound marketing is … Continue reading
Resources and Inspiration for the Next 90 Days (via Nonprofit Marketing Blog)
Where does the time go? There are just ninety days left until the end of the year. This means that you’re probably putting the final touches on your year-end fundraising plans and have a solid campaign ready to go. Not so much? First, don’t panic. There’s still plenty of time to create a solid plan … Continue reading
4 Reasons Why Blog Post Titles Matter (via socialbrite)
Do blog post titles (or headlines) matter? They do. A good title attracts more readers. A good title helps with search engine optimization (SEO). Here are four reasons why titles matter. Share your tips in the comments section below! 1) It’s all people see Take a look at the stream of content – particularly links – … Continue reading
How Your Nonprofit Should Be Using Content to Emphasize Donor Impact (via hubspot)
To be an inbound-focused nonprofit organization, you must be using content to spread awareness of your cause, attract new constituents, and bring back past supporters. This content should help you connect with your audience on a personal level, encourage them to support your organization, and spread your mission within their own network of friends, family, … Continue reading
11 Blog Content Ideas for Nonprofits (via nonprofit tech 2.0)
Thanks to the Social Web, there is no shortage of possible topics for your nonprofit to blog about. From 10-paragraph editorials to 2-paragraph commentaries on breaking news, when you use the ideas given here, you should have no problem publishing the required minimum of one blog post per week (less than that and your blog … Continue reading
Adapt or Die. New Rulings on Social Media in the Workplace and What They Mean for Nonprofit Organizations. (via Know Your Own Bone: a resource for creative engagement in museums and cultural centers http://colleendilen.com/)
It’s no secret that some nonprofit organizations have been defensive about allowing folks to interact or “contribute” to the organization’s reputation or area of expertise online. (This terror is the basis of recent discussions regarding radical trust, for instance.) And, in a way, the terror makes sense from more traditionally minded members of the workplace – … Continue reading
Mission-Minded Media 