Posted in November 2013

New report: Who is Giving Through your Charity’s Website? (via the nonprofit marketing blog)

The fundraising researchers at Dunham+Company have released a fascinating new report that looks at the online giving behavior of donors making donations through charity websites. The Growing Importance of Charity Websites to Philanthropy is a three year summary of who is giving through charity websites and why. Key takeaways: Online giving isn’t just for younger donors: For donors … Continue reading