10 Ways You Can Take Action for #GivingTuesday (via Mashable)

#GivingTuesday is finally here, your chance to channel the charitable spirit of the holidays after a delicious Thanksgiving meal, Black Friday at the mall and Cyber Monday snagging online deals. Mashable is thrilled to be one of the founding partners of #GivingTuesday, and will be launching a partnership with non-profit Youth Communications, through which we’ll … Continue reading →

A Photo A Day Keeps Lack of Engagement Away (via frogloop)

How many photos do you take a day? A week? Do you capture your nonprofit’s monthly potluck? The office plant that just bloomed? How about your office mascot? Or more importantly, that special dinner with donors? Or awesome volunteers helping out at your major events? They say that a photo is worth a thousand words. … Continue reading →

Startling UNICEF Pinterest Campaign Turns Platform on its Head (via Mashable)

    For many of us who have caught the Pinterest bug, the visual site is a place for giving into our deepest materialistic wants, by creating virtual wishlists of fashion, high-end devices, or home decor.  A clever new Pinterest campaign from UNICEF, aiming to raise awareness for child poverty and the work of UNICEF, adds … Continue reading →

11 Types of Photos Non-profits Should Post on Social Media (via Nonprofit Tech 2.0)

By Heather Mansfield   My Return on Investment (ROI) from using Pinterest to promote Nonprofit Organizations is somewhere between minimal and better-than-expected, but using the site on a regular basis has fundamentally changed how I think about social media and the people who use it. In the same way that Twitter forced me to rethink … Continue reading →

Fundraising Tips for Pinterest (via Nonprofit Quarterly)

NPQ contributing writer, Joe Waters, has been following Elizabeth Arden’s #PintoGiveIt fundraising campaign on Pinterest, which is a good example of how nonprofits can take advantage of the new image-sharing social media sensation. The Pin to Give It campaign is raising money for the nonprofit Look Good Feel Better, which provides beauty support and services … Continue reading →

Using Pinterest as a Non-profit Fundraising Engine (via The Resource Center – AFP)

Pinterest (www.pinterest.com) is a content sharing service that allows members to “pin” images, videos and other objects to their pinboard for others to view. It’s a kind of personal digital bulletin board. Here are 7 tips on how non-profits can use Pinterest to aid in a holistic fundraising campaign across the web, from SocialRaise in … Continue reading →

Social Media Demographics

The infographic below, “A Case Study in Social Media Demographics,” found on Mashable, was created by Online MBA.     Of particular interest to me was the gender breakdown — women use some of the more popular social media tools more than men.   Approximately 57% of Facebook users and 59% of Twitter users are women. To find the greatest percentage of women … Continue reading →